Samsung has emerged as the leading smartphone vendor, surpassing Apple in global market share in the first quarter of 2024, according to the latest data from research firm IDC. The preliminary figures show that global smartphone shipments rose by 7.8% compared to the previous year, reaching a total of 289.4 million units.
During this period, Samsung sold approximately 60.1 million smartphones, while Apple sold an estimated 50.1 million iPhones. As a result, Samsung now holds a market share of 20.8%, while Apple’s share stands at 17.3%. These figures mark a significant turnaround for Samsung after Apple claimed the top spot at the end of 2023.
Ryan Reith, the group vice president with IDC’s Worldwide Mobility and Consumer Device Trackers, highlighted the overall optimism within the smartphone market. He stated, “As expected, smartphone recovery continues to move forward with market optimism slowly building among the top brands.”
In addition to Samsung and Apple, the list of top smartphone vendors includes China’s Xiaomi, Transsion, and OPPO. Transsion, primarily operating in Africa, experienced a remarkable 85% increase in sales, capturing approximately 10% of the global market.
Nabila Popal, research director with IDC’s Worldwide Tracker team, commented on the changing landscape of the smartphone market, saying, “The smartphone market is emerging from the turbulence of the last two years both stronger and changed.” Popal also noted the resurgence of Xiaomi and the growing prominence of Transsion in international markets.
Despite both Samsung and Apple experiencing negative growth in the first quarter, Samsung’s overall stronger position indicates its ability to adapt and maintain a competitive edge. The dynamics of the smartphone market continue to evolve, with consumers eagerly anticipating the next innovations and advancements from these tech industry giants.
The global smartphone industry continues to see significant growth, with global smartphone shipments rising by 7.8% compared to the previous year, reaching a total of 289.4 million units in the first quarter of 2024. Samsung has emerged as the leading smartphone vendor, surpassing Apple in global market share during this period. Samsung sold approximately 60.1 million smartphones, giving it a market share of 20.8%, while Apple sold an estimated 50.1 million iPhones, giving it a share of 17.3%. This marks a turnaround for Samsung after Apple claimed the top spot at the end of 2023.
The list of top smartphone vendors also includes China’s Xiaomi, Transsion, and OPPO. Xiaomi has experienced a resurgence, while Transsion, primarily operating in Africa, captured approximately 10% of the global market with an impressive 85% increase in sales. The changing landscape of the smartphone market is evident, with the growing prominence of these brands in international markets.
Despite experiencing negative growth in the first quarter, Samsung’s strong position indicates its ability to adapt and maintain a competitive edge. The smartphone market is emerging from the turbulence of the last two years, with the top brands cautiously optimistic about the future. Ryan Reith, the group vice president with IDC’s Worldwide Mobility and Consumer Device Trackers, highlighted this optimism, stating that the smartphone recovery is moving forward.
The dynamics of the smartphone industry continue to evolve, as consumers eagerly anticipate the next innovations and advancements from these tech industry giants. As the market grows, competition among smartphone vendors intensifies, leading to a continuous stream of new features, improved performance, and enhanced user experiences.
For more information on the smartphone industry and market forecasts, you can visit the IDC website here. The IDC provides comprehensive research and analysis on the global smartphone market and other technology sectors, offering valuable insights into industry trends, market forecasts, and the competitive landscape.
The source of the article is from the blog bitperfect.pe