Samsung has opened its first Online-to-Offline (O2O) store in India, located in the Jio World Plaza shopping center in Mumbai. The Samsung BKC store, spanning 8,000 square feet, showcases the brand’s latest products in unique setups and everyday life scenarios.
Customers visiting the Samsung BKC store will have the opportunity to explore a wide range of premium Samsung products, including smartphones, televisions, refrigerators, washing machines, and more. The store also offers the latest experiences related to Samsung’s artificial intelligence, both for home appliances and mobile devices from the Galaxy series.
As the first O2O store in India, Samsung BKC combines the advantages of online and offline shopping. Customers can choose from a wide range of products available in the online catalog, which offers over 1200 options, while also receiving assistance from store staff. Moreover, purchased items can be delivered not only in Mumbai but also to any location nationwide.
Additionally, customers in Mumbai can make online purchases on Samsung.com/in and collect their orders from Samsung BKC within two hours.
The Samsung BKC store provides customers with the opportunity to explore and make pre-bookings for the latest Galaxy S24 series, which will be launched in January. The store offers not only various color options for the Galaxy S24 but also personalization using artificial intelligence.
The Samsung BKC store has been divided into eight unique zones that showcase how Samsung products, both individually and as part of the SmartThings ecosystem, can become convenient additions to everyday life. These zones cover various interests, from gaming and entertainment to art, yoga, cooking, and laundry management.
The store will also host thematic workshops called Learn @ Samsung, which combine Samsung’s innovations with customers’ passions. The workshops will cover areas such as digital art, photography, fitness, cooking, music, and more.
For customers who enjoy personalizing their products, the store offers unique customization options for mobile devices and home electronics. Customers can customize their smartphone covers at the Creator’s Workshop and choose suitable accessories for their purchases.
The opening of the Samsung BKC store is a step forward in delivering not only products but also unique experiences for customers in India. This store provides an excellent platform to showcase Samsung’s innovative products and create an interactive space where customers can explore, create, and enjoy technology.
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The source of the article is from the blog dk1250.com