Sony has revealed in its latest presentation that the strategy of including first-person games in PlayStation Plus has had a negative impact on the sales of these games. The company admits that this approach has had a “significant influence” on traditional sales. The presented data has shown a considerable increase in the number of players who started playing the game Horizon Forbidden West (HFW) after it was included in the PS Plus service in its second year. However, this growth came at the expense of retail sales stagnation.
It is worth considering other factors, such as frequent price reductions of the previous game in the series, Horizon Zero Dawn (HZD). However, it seems obvious that users who complete the game through PS Plus are not inclined to make a separate purchase. Sony’s reliance on traditional game sales sets them apart from Microsoft, which has embraced game subscriptions with greater enthusiasm.
It remains to be seen how this analysis will impact Sony’s future plans for the PS Plus service. Will the company reconsider its decision to include games in the subscription? Only time will tell. However, this knowledge about the correlation between PS Plus offerings and traditional game sales raises questions about the sustainability of this approach.
Was including games in PS Plus profitable for you?
Was including games in PS Plus profitable for you? Would you have decided to purchase the game if it wasn’t available as part of the subscription? Share your opinion below!
Frequently Asked Questions (FAQ):
1. Who is Sony?
Sony Corporation is a Japanese company specializing in electronics, entertainment, and technology. It is best known as a manufacturer of game consoles, such as PlayStation.
2. What is PlayStation Plus?
PlayStation Plus is a paid subscription service offered by Sony to PlayStation console users. Subscribers have access to various benefits, such as free games every month, online gaming, and exclusive discounts.
3. What is traditional game sales?
Traditional game sales refer to purchasing games in physical form, such as on Blu-ray discs, or in digital form from an online store.
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