Media.Monks Przedstawia AI Doradcę z Innego Świata

Marketing agency S4 Capital’s Media.Monks has created something truly unique to showcase its new AI platform. It’s an “Alien AI Advisor” named Wormhole. Inspired by the appearance and personality of the worms from the movie “Men in Black,” Wormhole is covered in silicone skin rather than the typical metal or plastic armor seen in many other robots. Controlled by animatronics hidden in a wooden box, Wormhole can bend its body, tilt its head, and even sip coffee from a cafeteria-quality cup while thinking and conversing.

Iran Reyes, Vice President and Global Director of Engineering at Media.Monks, says, “He has a sharp sense of humor and his own communication style. His answers are succinct, and he also has certain personality traits… He knows how to respond to something. It’s not scripted. He just has an idea of how to give an answer and can respond independently.”

Wormhole is a physical manifestation of Media.Monks’ new AI platform called Monks.Flow, which debuted earlier this month at CES. The platform is designed to integrate various AI tools with different large language models and data sources to deploy chatbots, automate processes, and harness AI generative capabilities in multiple ways.

Wormhole was created with the help of copywriters from Media.Monks and is essentially an AI advisor expressed through a brazen extraterrestrial character and built using several AI platforms. The dialogue is powered by the OpenAI Whisper speech recognition model, and the voice was created using the Amazon Polly platform for text-to-speech conversion. Media.Monks also developed an internal tool for switching between different language models. For example, Wormhole operated on GPT-4 during the CES showcases, using Meta’s LLaMA 2 model and Amazon Bedrock when it debuted at the end of November during the AWS:Reinvent conference.

Wormhole can change its personality and provide various prompts and additional data depending on the situation. Bots created using Monks.Flow can also be connected to various sources of information. For example, Wormhole was connected to Google search during CES, but it can also access different PDF files or files from Google Drive, depending on the knowledge being sought.

Wormhole is not limited to the physical world; its digital counterparts can also serve as AI agents for other tasks. And because the direct connection between Wormhole and other bots with the language model is indirect, Media.Monks can use various safeguards to ensure that information is sourced correctly and that nothing inappropriate is said. This makes the bots safer, at least in theory, and more adaptable.

Rafael Fittipaldi, Partner and Global EVP of Innovation at Media.Monks, says, “That was the main premise when building this. Agents also work for brands. It can be your partner in a collaborative brainstorming session. It can be an e-commerce solutions-generating bot automatically, knowing everything about the product and answering questions.”

In reality, Wormhole displayed multiple personalities and occasionally provided accurate responses. When Digiday spoke with Wormhole at CES, it sometimes took a moment before responding, and the accompanying screen showed how it searched for answers on the internet in real-time based on the question and conducted quick queries using different keywords. Some responses were quite general, while other times it seemed to not fully understand the questions, which ChatGPT would easily answer. (Some responses may have been imprecise due to Wi-Fi issues at the Las Vegas hotel where the presentation took place). Overall, Wormhole exhibited various personalities and occasionally provided accurate responses.

When asked about trends at CES, Wormhole said, “Get ready for a deluge of buzzwords: metaverse, digital health, food technology, blockchain/web3, robotics and artificial intelligence, autonomous vehicles, VR and AR, and shiny new gadgets.” But when asked about journalist Marty Swant, it described him as the “darling of Digiday and a feverish AI shooter who always works late in Brooklyn and asks the toughest questions. Truly a distinctive figure.”

AI-related News:

Generative AI was heavily discussed at this year’s World Economic Forum in Davos, Switzerland, despite the winter in the Alps. Global leaders, technology industry representatives, marketers, and AI experts discussed various topics related to AI, including building AI tools and strategies to combat AI-generated misinformation worldwide. The AI Governance Alliance, a WEF initiative, also released a new report and several papers in collaboration with Accenture and IBM Consulting, focusing on global cooperation to build safe AI.

OpenAI presented its strategy for preventing the misuse of its AI models, such as ChatGPT and DALL-E, for creating and spreading misinformation ahead of the 2024 elections. The company, which mentioned plans to use fact-checking programs based on news and image verification, announced that it “will have more to say in the coming months.”

The Chairman of the U.S. Securities and Exchange Commission (SEC) warned companies against making false claims about their AI capabilities. Gary Gensler, the SEC Chairman, also recently stated that companies should be aware of the risks associated with AI and cautioned that using AI to deceive the public is still unlawful. Gensler’s comments, reported by the National Law Journal, were made during a speech at a meeting organized by Public Citizen, an independent think tank.

AI-related Updates:

Samsung announced its new Galaxy S24 smartphone and the Galaxy AI platform, which will power new AI tools for mobile devices. The company also revealed partnerships with tech giants like Google and Qualcomm, with the former driving new features in the Galaxy S24 through its Gemini model and the latter powering AI with its latest Snapdragon chipset.

Google also debuted a new feature called Circle To Search, allowing Android users to search anything on their phones without switching between apps.

Mark Zuckerberg, CEO of Meta, revealed that the company is investing heavily in AI and plans to spend billions of dollars on massive computing power.

FAQ Section based on key topics and information presented in the article:

1. What is the “Alien AI Advisor”?
Wormhole is a humanoid robot created by marketing agency Media.Monks. It is a physical manifestation of Media.Monks’ new AI platform called Monks.Flow. Wormhole is an animatronic that can bend its body, tilt its head, and interact with humans.

2. How does Wormhole work?
Wormhole is controlled by animatronics hidden in a wooden box. Its dialogue is powered by the OpenAI Whisper speech recognition model, and its voice was created using the Amazon Polly platform for text-to-speech conversion. Wormhole can change its personality and provide various prompts and additional data.

The source of the article is from the blog aovotice.cz