Samsung, renowned for its competitive pricing, is once again slashing the prices of its latest flagship smartphone, the Galaxy S24. This time, the company is offering a 10% discount on all Galaxy S24 models – the base, Plus, and Ultra units. To avail of the discount, customers simply need to enter the code “7DAYS” at checkout. The sale will run for seven days only, ending on March 19th.
What sets this promotion apart is that Samsung allows buyers to combine the 10% off voucher with its long-running “APP5” code, specifically applicable when purchasing devices through the Samsung Shop app. However, it’s important to note that this limited-time offer is exclusive to customers in the United Kingdom. Additionally, Samsung is not providing the same generous trade-in prices for old phones as it did during the S24 launch. In the United States, there is a $120 discount on the Galaxy S24 Ultra 512GB.
In an effort to further entice customers, Samsung is heavily promoting its Disney Plus deal, which offers a free 12-month subscription to the streaming service for Galaxy phone owners in the UK through the Samsung Boost scheme. This exclusive offer will end on March 31st.
Samsung’s aggressive pricing strategy is not unique. Other tech giants, such as Google and Motorola, have also been actively discounting their smartphones this year. Google, in particular, has repeatedly reduced the prices of its Pixel 8 range since the phones were launched. Motorola, on the other hand, has cut up to $300 off its foldable Razr phone and has discounted every other handset in its current lineup.
The motive behind these competitive pricing tactics is clear. Smartphone manufacturers like Samsung and Google aim to drive user subscriptions to their various services. For instance, Google recently expanded its Google One cloud storage subscription plan to include Nest Aware and Fitbit Premium. It wouldn’t be surprising to witness the addition of the recently revamped YouTube Premium to their subscription offerings.
Looking ahead, Samsung has hinted at the possibility of charging users for the Galaxy S24 and future AI features. This reinforces the importance of capturing consumer interest through aggressive device price cuts, paving the way for potential subscription sign-ups in the future. As the smartphone industry continues to evolve, it’s evident that pricing strategies play a crucial role in shaping the competitive landscape.
The smartphone industry is highly competitive, and companies like Samsung are continually employing pricing strategies to attract customers. The recent price cuts on the Galaxy S24 models indicate Samsung’s commitment to offering competitive pricing to its customers. By offering a 10% discount on all Galaxy S24 units, including the base, Plus, and Ultra models, Samsung aims to entice potential buyers. Customers can avail of the discount by using the code “7DAYS” at checkout. However, it’s important to note that this offer is exclusive to customers in the United Kingdom and will only last for a limited time, ending on March 19th.
What makes this promotion even more appealing is that buyers can combine the 10% off voucher with the “APP5” code, which is specifically applicable when purchasing devices through the Samsung Shop app. This allows customers to enjoy further discounts on their purchases.
In contrast to previous promotions during the S24 launch, Samsung is not providing the same generous trade-in prices for old phones. However, customers in the United States can still benefit from a $120 discount on the Galaxy S24 Ultra 512GB.
To further attract potential buyers, Samsung is heavily promoting its Disney Plus deal. Through the Samsung Boost scheme, Galaxy phone owners in the UK can enjoy a free 12-month subscription to the popular streaming service. This exclusive offer will end on March 31st.
Samsung’s aggressive pricing strategy is not exclusive to the company. Other tech giants like Google and Motorola have also been actively discounting their smartphones this year. Google, in particular, has repeatedly reduced the prices of its Pixel 8 range since the phones were launched. Motorola, on the other hand, has slashed up to $300 off its foldable Razr phone and has discounted every other handset in its current lineup.
The motive behind these competitive pricing tactics is to drive user subscriptions to their various services. For example, Google has expanded its Google One cloud storage subscription plan to include Nest Aware and Fitbit Premium. This suggests that Google may add the recently revamped YouTube Premium to their subscription offerings in the future.
Looking ahead, Samsung has hinted at the possibility of charging users for the Galaxy S24 and future AI features. This emphasizes the importance of capturing consumer interest through aggressive device price cuts. By offering attractive prices, smartphone manufacturers hope to pave the way for potential subscription sign-ups in the future. Pricing strategies will continue to play a crucial role in shaping the competitive landscape of the smartphone industry.
The source of the article is from the blog be3.sk